Going “green” and “eco-friendly” is a popular strategy in marketing, especially with promotional items. Consumers are becoming increasingly aware of the way promotional products are being made and the carbon footprint they are contributing to. If your company is advocating or distributing eco-friendly promotional products, it can go a long way in gaining your consumer’s trust.
Eco-friendly is a broad term and in a simple description means having a positive impact on the earth. These usually consist of reusable items and send a message about the kind of business you are running.
Offering eco-friendly promotional products can also help add an element of uniqueness in grabbing your consumers attention with actions speaking louder than worse.
Here are some of our top eco-friendly promotional products to invest in.
1. Reusable Cups
Reusable coffee cups are a great eco-friendly promotional item as they are often used multiple times a day. When you’re investing in a promotional product, you want it to be reliable and effective. With such long-lasting products, such as reusable cups, you can rest assured that your product will be in the public eye and top of mind for as long as possible. Our upper cups are made from the highest quality, BPA Free Eastman Tritan copolyester, meaning it won’t retain smell, is dishwasher safe and super durable. With an insulated wall, hot drinks will stay warm and your fingers cool. Designed by baristas for people who love coffee, the conical bottom means you can have a perfectly poured coffee every time.
2. Natural Tote Bags
Tote bags are typically a go-to promotional item for businesses. They offer enough space for you to personalize them with your logo, statement, message or contact details and they are practical for users. However, to take things up a notch, pick an eco-friendly tote back that not only guarantees the sustainability of the product but is of high quality, durable and versatile. These will create a sense of brand trust between the consumer and business.
We offer many eco-friendly tote bags, for example, our natural jute tote bag with strong unbleached cotton handles that can be customized to your choosing.
3. Eco Writing Sets
Show to consumers that you care for the environment with this unique promotional product. Our eco writing sets contain two pencils and two pens within a recycled writings tube. The pencils and tube are made from recycled paper while the pens are made from reused newspaper. A great eco-friendly giveaway for those on a budget.
By using eco-friendly promotional products as a marketing tool, you will not only be advertising your brand in a positive light but you will also be contributing to the reduction of consumers carbon footprint. Moreover, eco-friendly people will recognise and appreciate your marketing efforts in forming brand trust and credibility.
4. Eco-Friendly USB Drives
If your business is committed to using sustainable materials or wants to send a green message, a customised USB flash drive from Custom USB is your solution. Our eco-friendly bamboo USB drives are practical and will solidfy your brand’s dedication to the environment. Utilise these promotional USB drives to attract new clients or to promote your green company at a trade show